HOW DIFFERENT GENERATIONS USE SOCIAL MEDIA
Animoto recently launched a survey to better understand how consumers’ purchase habits are influenced by a brand’s social media presence. Originally, the survey focused on Millennials, but Animoto
WAYS TO STAY CONNECTED TO YOUR CUSTOMERS DURING CORONAVIRUS
More than 100 million Americans have been ordered to stay home, though it’s still okay to shop for groceries, walk the dog and pick up medicine. Nevertheless, these stay-at-home orders are bad for
A COVID-19 WEBINAR SERIES YOU’LL WANT TO ATTEND
I think it’s fair to say that none of us imagined we’d be where we are today. Nor did we foresee the impact COVID-19 would have on businesses all around the world.
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HOW TO DRIVE MORE TRAFFIC TO YOUR YOUTUBE CHANNEL
YouTube is bigger than all other social media channels and websites, with the exception of Google. Whether you are looking to grow your following or increase your video views on YouTube, the important
SAVVY TECHNIQUES TO REDUCE FACEBOOK AD SPEND
Facebook’s advertising platform is a great option for small and midsize businesses because it has powerful targeting capabilities and affordable costs. However, if you’re not careful, you can still en
4 STEPS TO BUILDING A STRONG SOCIAL MEDIA STRATEGY
A social media strategy is crucial in helping you stand out from the competition. You can use this strategy for direction and consistency, as well as reaching your goals. Creating a social media
SHOULD YOU BE USING MEMES IN YOUR MARKETING?
Whenever you’re on social media, you’re probably bombarded with memes – not that it’s a bad thing! Memes are hilarious and amusing as they combine images and texts to send a message. Believe it or not
7 MOST COMMON FACEBOOK AD TYPES AND HOW TO USE THEM
Facebook ads are some of the best marketing tools you have available. Regardless of who your audience is, they are using Facebook. The key is knowing which ads to use and when. To help you with this,
SOCIAL COMMERCE: THE NEXT BIG THING IN ONLINE RETAIL
As more social networks look to add on-platform selling tools, social commerce will become more of a thing. Already, people can go through the entire customer journey without leaving social media.