WSI Digital Marketing has recently launched a SEO initiative for a 2nd location of MorningStar Senior Living, a network of senior living communities located in the Western US.

Our first implementation for the Phoenix location, MorningStar Assisted Living and Memory Care at Arcadia, continues in the off page optimization phase and all signs are positive.  Rankings, visits and conversions are all up.

The 2nd location, MorningStar Senior Living of Sparks, is located in Sparks, NV near the city of Reno.  The Sparks location offers independent living, assisted living, memory care and short term care.  Their goal is to create a true home where residents can enjoy their retirement years as carefree as possible.

To begin optimizing the Spark pages we chose keywords based on relevance and search volume thorough comprehensive key word research. A master keyword was chosen, as well as supplemental keywords in the same semantic category.  URLs were changed or created for new pages and new SEO friendly copy was written.

See the live pages here :

Assisted Living Reno NV

Senior Living Reno NV

Independent Living Reno NV

Assisted Living Sparks NV

Memory Care Reno

The optimized pages have been live for only a short time and already the organic footprint of the Reno-Sparks pages is growing stronger.   During the next several months, the off page optimization including additional link building and blog syndication to Tumblr, WordPress, Weebly and Blogger would accelerate these trends.

This post originally appeared here: http://www.wsiexpertinternetmarketing.com/our-blog/assisted-living-chain-expands-relationship-with-wsi

Rainey and Rainey Attorney, a Waco Texas Law Firm specializing in Elder Law and Serious Personal Injury matters, has retained WSI to continue their digital marketing services for their local web presence.

WSI was originally retained by Rainey and Rainey in early 2015 to assist with their local SEO and Paid Search campaigns. The initial project included creating SEO landing pages optimized for specific keywords. The on-page optimization was followed up with organic link building and a small paid search campaign. To date, the campaign has produced modest results, and the client is expanding efforts in 2016.

In 2016, we will be redesigning the firm website to improve the usability for people on a mobile device. This will include placing key calls to action on the home page for those who are looking for a personal injury lawyer, truck accident attorney, probate lawyer, or estate planning assistance.

Additional activities will include linking back to the targeted pages with blog posts at Blogger, WordPress and Google+ focused on elder law, personal injury, and estate planning issues. Also, relevant posts for Rainey and Rainey Attorneys will be posted to Tumblr and a Google+ brand page.

We look forward to a continued partnership with Rainey and Rainey Attorneys in Waco Texas.

WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries.  Born in 1995, at the birth of the Internet, we have always been, and always will be, an entirely digital marketing agency.  We understand that no two businesses are the same, so we take the time to understand our client’s organization and build campaigns that help achieve their goals.

Veigas Imobiliária, the biggest national real estate in Portugal, partners with WSI Digital Revolution for SEO and Website Optimization.

Veigas has felt the need to promote their services and products through the web and for that they have done their research for partners.

WSI Digital Revolution, provided complete analyses of the market and came up with a Website Optimization and also created a test for 5 main words to be optimized for the Search Engines (SEO).

WSI started by analyzing the needs of Veigas website and promoted an On-page optimization and created 5 new pages, including the 5 keywords selected after a market study.

The 5 pages created are:

• Casas Para Venda – Concretize o Seu Sonho;
• Comprar Casas Com Confiança;
• Apartamentos Para Alugar – Viva uma Experiência;
• Casas Para Alugar à Sua Medida;
• Casas Para Arrendar – Vida Nova

After website optimization and keyword page creation, weekly publishing at Tumblr, Sapo, Blogger and WordPress blogs has been providing an edge for Veigas, and the social media for expansion.

This blog originally appeared on http://www.wsidigitalrevolution.com/2016/03/wsi-digital-revolution-escolhida-para-optimizar-o-website-da-veigas-imobiliaria/

When people think of Renault they think of a dynamic brand that offers exuberant French flair and plenty of European luxury and excitement. So when they are looking online to purchase a New Renault Vehicle they expect a digital presence that offers them exactly the same experience.

This is why when Group 1 Renault launched their new showroom in Stellenbosch, they called upon their well-established working relationship with WSI in Cape Town and together these two industry leaders helped create a digital marketing strategy that promotes Brand Growth, Measurable Marketing Objectives and Actionable Sales Leads. This trust in our ability to deliver the best digital marketing strategy is the kind of working environment that WSI thrives in, because it gives us the chance to successfully tap into new automotive markets and help create brand recognition both for Group 1 and Renault as we do so. This literally allows Group 1 Renault to operate a “virtual showroom”, one that translates directly into bottom line financial viability for Group 1, as it allows them to:

• Successfully launch the Group 1 and Renault Brands into untapped markets
• Sell more new cars at both a local and national levels
• Increase regional brand awareness through newsletter subscriptions
• Improve one on one and social media customer communication
• Create upsell opportunities in both the new and used vehicle markets

WSI has been able to achieve all of these set objectives within a very short period of time thanks to our diverse team of Digital Marketing professionals. In fact, our integrated approach to building websites ensures that everything is covered before the official launch and the step by step approach to creating a digital marketing showpiece includes everything from website architecture, conversion optimisation and ongoing Google friendly Search Marketing strategies that turn websites into powerful lead generation and brand building assets.

What Makes Group 1 Renault Different?

As part of one of the world’s most exciting automotive brands Group 1 Renault prides itself on their ability to provide exceptional service, the biggest range of Renault Cars and some of the best Renault Specials and Promotions in the country. To top it all off, they are also able to use their Group 1 National Automotive Network to deliver cars to almost anywhere in the country and not just in the surrounding Western Cape towns like Stellenbosch, Paarl, Somerset West, Strand and Franschhoek. This means that you the consumer can benefit by taking advantage of the Group 1 Renault prices on all of the following vehicles no matter where in SA you might find yourself:

• Renault Clio
• Renault Duster
• Renault Captur
• Renault Sandero
• Renault Kadjar

The Way Forward
Our digital marketing agency provides Group 1 Renault with a full range of digital marketing services including Social Media, Paid Search and Search Engine Optimisation. The latter includes a comprehensive combination of onsite and offsite strategies, such as press releases, directory listings, blogging on industry related websites, and the sharing of authority building content on Tumblr, WordPress, Blogger, Google+, Weebly, Github and Postach.

We have also just completed the integration of the Group 1 Renault’s used car database with the website. Not only does this ensure that their used cars get additional exposure on all of Group 1’s websites, but it integrates with more than 20 of South Africa’s top automotive retail sites such as carfind.co.za, Surf4Cars.co.za and Gumtree.co.za. This is powerful! Aside from it completely removing the hassle factor from the dealership’s used car team, it ensures consistent pricing, descriptions and the use of professional images across all South African car websites. We are excited about the impact this will have on Group 1 Renault’s used car sales, and we look forward to watching Group 1 Renault’s sales going from strength to strength in the foreseeable future.

Originally posted on: http://blog.wsiwebmarketing.co.za/group-1-renault-launch-virtual-showroom/

Ottawa On, Oil Tanks specialist Mannion Petroleum has retained the services of WSI eStrategies for Local SEO exposure in the search engines. Mannion Petroleum offers complete property oil storage solutions and GENSET services, tune-up and installation services for property owners with oil furnaces as well as the removal and disposal oil tanks. The company’s maintenance service includes a step-by-step process to ensure that each component within the system is running to peak performance.

Mannion Petroleum offers a range of options and convenient scheduling for such projects as:

• Fuel Tank Inspection
• Oil Tank Installation
• Underground Oil tank Removal
• Oil Furnace Service
• Generator Exhaust Systems

Our Local SEO Process

Before implementing any on page SEO, WSI eStrategies in Ottawa converted Mannion Petroleum’s outdated website to a WordPress CMS with Responsive Web Design. Once completed, WSI optimized 5 web pages focused on the client’s main niche services as listed above.

As the company’s main clients come from rural outskirts surrounding the cities borders where conventional natural gas heating is not provided, WSI focused on a local SEO strategy between the companies two main EAST and WEST location as well as a small content marketing strategy to increase and stabilize organic rank.

WSI also created off site blog accounts in Tumblr, WordPress, Weebly and Blogger were our copywriter’s will be producing and syndicating relevant material.

WSI is also working with Mannion Petroleum to increase the number of positive reviews to the clients Google my Business page. This not only helps establish the company as a credible provider of its products and services by increasing conversion but is also a major ranking factor in the local SEO process.

WSI will continue to meet face to face with Mannion Petroleum on a monthly basis to review our ongoing progress and strategies and offer continued strategic advise to help bolster our local rank as the campaign moves forward.

This blog originally appeared on http://www.wsiestrategies.com/oil-tanks-specialist-mannion-petroleum-has-retained-wsi-for-seo-strategy/

Katie Campbell Interiors & Design in Oakville, Canada hired the services of WSI e Strategies Ottawa back in May of 2015. KCID’s overall goal was to establish its online presence as a premiere Interior Decorating Service for homeowners within the Greater Toronto Area and Oakville/Halton regions, with a focus on creating a home that tells a story and reflects its owner’s values through a collaborative process.

KCID Key services include:

• Interior Design
• Interior Decorating
• Design Consultation
• Custom Design Work
• Space Planning

After a thorough analysis of the clients website, local competitors and rankings, the following was concluded.

1. The client had no existing rank for its most prominent keywords within the industry
2. The website presented itself with major load speed issues which would ultimately cause high bounce rates making overall ranking highly unlikely
3. The clients website was not being properly indexed by the crawlers

OUR SOLUTION

WSI moved the clients existing website over to a custom WordPress CMS and corrected the load speed issues by cleaning up the code and compressing the many images on the website. We also recommended some hosting changes, which moved load speeds into the green and helped Google better index the site.

Next, a competitive analysis and comprehensive keyword research was done to determine what services KCID wanted to rank for and within which local cities. Once determined, we began by fully optimizing 10 pages including new content and the creation of additional web pages centered around our targeted keywords/phrases. In addition, the creation of a Google my Business page and optimized social media profiles were also completed.

RESULTS

The last 6 months (Aug 2015 – Jan 2016) have proven challenging within the clients competitive industry which was expected before we began our SEO campaign. However, despite certain adversities, we have made significant progress in increasing what was once non-existent rank of many GEO targeted keywords to being just within reach of Google’s 1^st page. Our Social Media strategies and increased content marketing have also driven much needed traffic back to the website which has undoubtedly helped improve our positions in the Search Engines Results Pages (SERP’s).

As we move into 2016, WSI will also include additional link building strategies by syndicating content to the high profiled blog sites like Tumblr, Weebly, Blogger and WordPress as well as working with KCID to increase the number of positive reviews on their Google my business page. We will continue our current SEO efforts and off page optimization by claiming local citation, increasing our directory submissions as well as video optimization and syndication.

This post originally appeared here http://www.wsiestrategies.com/kcid-engages-wsi-to-enhance-companies-online-web-presence/

Eisenberg Law Offices (ELO) is a Law firm located in Madison, WI. The firm has over 30 years of experience serving clients in the Greater Madison area, including the counties of Dane, Rock, Green, Iowa, Sauk, Green Lake, Jefferson, and Columbia.

ELO has been a long time client of WSI starting with a website rebuild in 2011. Recently, WSI was hired to rebuild the ELO website to make it more modern, responsive, and to showcase several company and customer-testimonial videos, customer reviews, and case results. In addition, we continue to implement an SEO-Content Marketing plan for the firm in order to increase the firm’s visibility on the search engines and social media.

As part of the digital marketing plan, we are optimizing several pages of the website for the relevant and highly searched keywords in their targeted geographic area. These keyword phrases align with the firm’s primary services, including:

• Personal Injury Attorney Madison WI
• Madison Car Accident Lawyer
• Criminal Defense Attorney Madison WI
• Divorce Attorney Madison WI

WSI is also providing Content Management services to the firm consisting of high quality, relevant blog posts and articles which will be posted on blogging platforms like WordPress, Tumblr, and Blogger.

As part of the ongoing monitoring and reporting process, WSI will analyze the progress being made with the key performance indicators (KPIs). These KPIs include inbound links to the SEO pages, SERP rankings for the keywords, organic visitors to these pages, and conversions. WSI will provide a monthly status report of the progress to ELO management.

About WSI – Madison WI

WSI – Madison WI is a digital marketing agency with over 8 years of experience that provides proven solutions to businesses to help them with online lead generation through the use of such strategies as SEO, Pay-Per-Click marketing, content marketing, and website design and development.

This post originally appeared at http://www.wsippcseo.com/madison-law-firm-retains-wsi-for-digital-marketing-services/

Brad Weil is a California State Bar Certified Bankruptcy attorney located in Carson California. He specializes in Chapter 7 and Chapter 13 bankruptcy proceedings, and has six years of experience in the field. He has successfully handled hundreds of bankruptcy cases so far.

Attorney Brad Weil has a master’s degree in intellectual property. He originally went to law school to basically become an entertainment lawyer. He was going to do trademarks, copyrights and sound tracks.  When he completed law school in 2008 and did a one-year LL.M. program, which is a legal masters, he had an epiphany.

According to Attorney Brad Weil “if we’re going to protect the multi-million dollar, multi-billion dollar institutions that are taking advantage of the American people, we’ve got to protect the individual. And that’s when I discovered bankruptcy which, in my opinion, is the one of the most powerful tools against the banks as an individual that you can use. And I just frankly fell in love with it”

Mr. Weil has been performing his own marketing until 2015, when he discovered that his talents can better serve the community if he concentrates on his number one job, being an attorney. At that time he enlisted WSI to create a new website, and now completed, the SEO process will be next.

The website is currently awaiting SEO setup, where the content will be modified to suit the selected key words and phrases, which are to be selected in the near future.

Mr. Weil can be reached through his internet location at http://bradweillaw.com/why-brad- weil/

WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries.  Born in 1995, at the birth of the Internet, we have always been, and always will be, an entirely digital marketing agency.  We understand that no two businesses are the same, so we take the time to understand our client’s organization and build campaigns that help achieve their goals.

Originally posted on: http://wsi-techmarketing.com/brad- weil-retains- wsi-to- create-his- new-website/

When it comes to buying and selling homes, nobody does it better than Ottawa Realtor the Gunn Team. Over the last 9 years, The Gunn team has been successfully meeting their client’s Ottawa Housing Market needs but with the high demand and competitiveness of this industry, they’ve noticed the following trend; that clients investigating realtors to help in the purchase or sale of their homes has changed over the years and the need for a competitive advantage is necessary to sustain longevity in this market.

In June of 2015, Ottawa Carleton Real estate agents the Gunn Team hired the services of WSI eStrategies in Ottawa to create a new modern website and begin a strategic SEO campaign to help drive prominent keywords onto first page of the search engines.

After creating a new WordPress responsive website, WSI began performing the necessary on and off page SEO tactics to drive rank and traffic to the new website. The following was completed:

• Keyword research
• Web page content creation
• Internal linking
• Directory submissions
• Local Citation Submissions
• Creation and optimization of Google my Business page
• Video creation, optimization and distribution
• Off page blogging to sites like Worpress, Blogger, Weebly and

The Gunn team and WSI discussed in detail the competitiveness of the real estate industry when it comes to online marketing and a realistic timeline to see our selected keywords achieve rank. Although the last 6 months have yet to see 1^st page rank, we’re seeing positive and constant progress in the Search Engine Result Pages (SERP’s) and anticipate that 1^st page rankings are achievable in the next 6 to 8 month for some of the more prominent GEO focused keywords.

With the help of WSI, the Gunn Team have also implemented an aggressive Social Media Marketing campaign which has produced improved brand recognition and increased traffic to their website. Building long-term partnerships with our clients is our top priority as it allows us to measure, manage and adjust our strategy to get optimal results which in turn drives more leads and sales for our clients.

WSI eStrategies a local Ottawa based Digital Marketing Company working closely with its clients to explore their needs, goals and target markets in order to suggest the best online solution to generate measurable results. We firmly believe in educating our clients about the best practices to help them succeed online.

This blog originally appeared on the WSI eStrategies blog: http://www.wsiestrategies.com/top-ottawa-realtor-the-gunn-team-retains-wsi-for-in-depth-seo-services/

Reveal Dental, a modern Cedar Park dental practice, has retained the services of WSI to improve their local online Presence.

Dr Alkesh Sura, DDS, opened Reveal Dental in 2014 and prides himself in providing exceptional dental service to his patients. His staff has extensive training and his facility has the latest in modern dental technology – All so that he can deliver the highest quality in dental care and be known as the Family Dentist in Cedar Park.

WSI launched a Local Search Engine Optimization (Local SEO) program in late 2015 for Reveal Dental. The process started with performing keyword research contrasted with the online marketing strategy of their competitors so to select the best phrases for Reveal Dental to target. Once keywords were selected, WSI created and optimized 10 SEO landing pages which included adding pages for services such as:

• Cosmetic dentistry
• Teeth cleaning & Dental Hygiene
• Dental Implants

During the on-page optimization process, WSI also took over maintenance of the site and added blog functionality to enable ongoing content generation.

Once the on-page optimization was complete, WSI started SEO link building activities and also generated internal and external content that linked back to SEO targeted landing pages. The external content was posted on sites such as WordPress, Weebly & Tumblr. In addition, Reveal Dental’s Google+ page was optimized and relevant content was posted there as well as Blogger. The off-page activity over the last couple of months has already produced great improvements in rankings for the SEO targeted keywords.

We expect to see even further improvements in keyword rankings and even more inquiries from families looking for a great Dentist in Cedar Park.

About WSI

WSI is one of the world’s largest digital marketing agencies and a leader in internet marketing, local SEO, national SEO, Paid Search and Social Media Marketing. With over 1,100 offices in 82 countries around the globe, WSI has helped thousands of companies develop and execute comprehensive digital marketing strategies. Contact WSI today to discuss your goals, or to do an analysis of your current marketing activities.

This post originally appeared on the WSI blog: http://www.wsidigitalatlas.com/reveal-dental-engages-wsi-to-improve-online-presence/